Job Descriptions/ Copywriter

Copywriter Job Description: Duties, Skills, Experience & Salary

Copywriters use the power of words to communicate ideas, promote products, and engage audiences. They craft compelling content for websites, advertisements, emails, social media, and more.

Use our expert-written Copywriter job description template to attract the best candidates. It includes key duties, required skills, average salary, and more.

May 20, 2025

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Copywriter Job Description Template

Job Title: Copywriter

Location: [Insert Location]

Job Type: [Full-time/Part-time/Contract]

Reports To: Marketing Manager / Creative Director

About the Role

We are looking for a creative and detail-oriented Copywriter to join our marketing team. In this role, you will write clear, persuasive, and engaging content that aligns with brand messaging and drives audience action. The ideal candidate has a flair for storytelling and the ability to tailor their writing to different formats and platforms.

Copywriter Responsibilities and Duties

  • Write and edit content for websites, blogs, ads, social media, emails, and brochures
  • Collaborate with marketing, design, and product teams to develop messaging strategies
  • Conduct research on industry topics, audience interests, and SEO best practices
  • Maintain consistent brand tone and voice across all written content
  • Develop clear and compelling headlines, taglines, and calls to action
  • Proofread copy to ensure grammatical accuracy and adherence to brand guidelines
  • Adapt writing style for different channels, such as B2B, B2C, or eCommerce
  • Participate in brainstorming and campaign planning sessions
  • Optimize content for search engines (SEO) and conversions

Copywriter Qualifications and Skills

  • Exceptional writing, editing, and storytelling skills
  • Strong understanding of content marketing and digital media
  • Familiarity with SEO principles and keyword research tools
  • Creative thinking with attention to detail and deadlines
  • Ability to interpret creative briefs and turn ideas into high-impact copy
  • Comfortable working in fast-paced, collaborative environments
  • Knowledge of content management systems (CMS) and analytics is a plus

Education and Experience Requirements

  • Bachelor’s degree in English, Communications, Marketing, or related field
  • 2+ years of professional copywriting experience (agency or in-house)
  • Portfolio showcasing diverse writing samples across formats and industries
  • Experience with SEO tools, social media platforms, or email marketing tools is preferred

Interested candidates are invited to submit their resume, writing portfolio, and a short note describing their experience in creating brand-aligned content. Please send applications to [email protected] or contact us at +1 999999999 for more information.


 

Copywriter Average Salary

In the United States, Copywriters earn between $41,740 and  $109,022 annually, depending on experience, location, and industry. Senior copywriters or those in specialized fields may earn more.

Hire the Right Copywriter Today

A great copywriter can bring your brand voice to life and drive customer engagement through powerful messaging. Use this job description to attract top talent who can write copy that converts.

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