Copywriters use the power of words to communicate ideas, promote products, and engage audiences. They craft compelling content for websites, advertisements, emails, social media, and more.
Use our expert-written Copywriter job description template to attract the best candidates. It includes key duties, required skills, average salary, and more.
May 20, 2025
Copywriter Job Description Template
Job Title: Copywriter
Location: [Insert Location]
Job Type: [Full-time/Part-time/Contract]
Reports To: Marketing Manager / Creative Director
About the Role
We are looking for a creative and detail-oriented Copywriter to join our marketing team. In this role, you will write clear, persuasive, and engaging content that aligns with brand messaging and drives audience action. The ideal candidate has a flair for storytelling and the ability to tailor their writing to different formats and platforms.
Copywriter Responsibilities and Duties
Write and edit content for websites, blogs, ads, social media, emails, and brochures
Collaborate with marketing, design, and product teams to develop messaging strategies
Conduct research on industry topics, audience interests, and SEO best practices
Maintain consistent brand tone and voice across all written content
Develop clear and compelling headlines, taglines, and calls to action
Proofread copy to ensure grammatical accuracy and adherence to brand guidelines
Adapt writing style for different channels, such as B2B, B2C, or eCommerce
Participate in brainstorming and campaign planning sessions
Optimize content for search engines (SEO) and conversions
Copywriter Qualifications and Skills
Exceptional writing, editing, and storytelling skills
Strong understanding of content marketing and digital media
Familiarity with SEO principles and keyword research tools
Creative thinking with attention to detail and deadlines
Ability to interpret creative briefs and turn ideas into high-impact copy
Comfortable working in fast-paced, collaborative environments
Knowledge of content management systems (CMS) and analytics is a plus
Education and Experience Requirements
Bachelor’s degree in English, Communications, Marketing, or related field
2+ years of professional copywriting experience (agency or in-house)
Portfolio showcasing diverse writing samples across formats and industries
Experience with SEO tools, social media platforms, or email marketing tools is preferred
Interested candidates are invited to submit their resume, writing portfolio, and a short note describing their experience in creating brand-aligned content. Please send applications to [email protected] or contact us at +1 999999999 for more information.
Job Title: Copywriter
Location: [Insert Location]
Job Type: [Full-time/Part-time/Contract]
Reports To: Marketing Manager / Creative Director
About the Role
We are looking for a creative and detail-oriented Copywriter to join our marketing team. In this role, you will write clear, persuasive, and engaging content that aligns with brand messaging and drives audience action. The ideal candidate has a flair for storytelling and the ability to tailor their writing to different formats and platforms.
Copywriter Responsibilities and Duties
Write and edit content for websites, blogs, ads, social media, emails, and brochures
Collaborate with marketing, design, and product teams to develop messaging strategies
Conduct research on industry topics, audience interests, and SEO best practices
Maintain consistent brand tone and voice across all written content
Develop clear and compelling headlines, taglines, and calls to action
Proofread copy to ensure grammatical accuracy and adherence to brand guidelines
Adapt writing style for different channels, such as B2B, B2C, or eCommerce
Participate in brainstorming and campaign planning sessions
Optimize content for search engines (SEO) and conversions
Copywriter Qualifications and Skills
Exceptional writing, editing, and storytelling skills
Strong understanding of content marketing and digital media
Familiarity with SEO principles and keyword research tools
Creative thinking with attention to detail and deadlines
Ability to interpret creative briefs and turn ideas into high-impact copy
Comfortable working in fast-paced, collaborative environments
Knowledge of content management systems (CMS) and analytics is a plus
Education and Experience Requirements
Bachelor’s degree in English, Communications, Marketing, or related field
2+ years of professional copywriting experience (agency or in-house)
Portfolio showcasing diverse writing samples across formats and industries
Experience with SEO tools, social media platforms, or email marketing tools is preferred
Interested candidates are invited to submit their resume, writing portfolio, and a short note describing their experience in creating brand-aligned content. Please send applications to [email protected] or contact us at +1 999999999 for more information.
Copywriter Average Salary
In the United States, Copywriters earn between $41,740 and $109,022 annually, depending on experience, location, and industry. Senior copywriters or those in specialized fields may earn more.
Hire the Right Copywriter Today
A great copywriter can bring your brand voice to life and drive customer engagement through powerful messaging. Use this job description to attract top talent who can write copy that converts.
You can also simplify your hiring process with Skima AI. Just type what you’re looking for like “eCommerce copywriter in Los Angeles with SEO experience” and Skima AI will scan millions of profiles and bring the most qualified candidates to the top.
Skima AI is trusted by top marketing teams across the U.S. Start your free trial today.
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